Analytics

Assorted links by Cyber Consultant

/ Stathis Kassios / Leave a comment

Alibaba Enters Messaging Market With $215 Million Investment in Tango – http://mashable.com/2014/03/20/alibaba-tango-investment/

Tech Trends That Will Change How People Conduct Business in 2014 – http://blogs.cisco.com/smallbusiness/tech-trends-that-will-change-how-people-conduct-business-in-2014/

Useful Google tools: 14 Google Tools You Didn’t Know Existed –http://mashable.com/2013/07/05/google-tools/#:eyJzIjoidCIsImkiOiJfYnBseDNqaDh4dzMzZmZzaCJ9

Intelligent Business Operations Bundle powered by SAP HANA(R) Helps Organizations Contextualize Big Data Insights into Processes –http://online.wsj.com/article/PR-CO-20140319-903434.html?mod=wsj_share_facebook

Hellenic Seaplanes Bets on Greek Airborne Island Hopping –http://www.bloomberg.com/news/2014-03-06/hellenic-seaplanes-bets-on-greek-airborne-island-hopping.html

Greece 2.0 by Marco Veremis, CEO of Upstream –http://www.huffingtonpost.com/marco-veremis/greece-20_b_4921543.html

This Insane New App Will Allow You To Read Novels In Under 90 Minutes – http://elitedaily.com/news/technology/this-insane-new-app-will-allow-you-to-read-novels-in-under-90-minutes/

Thomson Reuters Taps Into Twitter For Big Data Sentiment Analysis – http://techcrunch.com/2014/02/03/twitter-raises-its-enterprise-cred-with-thomson-reuters-sentiment-analysis-deal/

Bitcoin-the-network needs Bitcoin-the-currency –http://timothyblee.com/2014/03/01/heres-why-bitcoin-the-network-needs-bitcoin-the-currency/

Build a trustworthy company –http://www.torbenrick.eu/blog/strategy/the-trusted-company/

Project description

/ Stathis Kassios / Leave a comment

logo_newspaper

My personal input as Cyber Consultant for one of the biggest online communities & portals in the west suburbs of Athens:

  • Set up/run/monitored Google AdWords campaigns to strengthen their SEO & advertise their various activities/sites as a concrete media organization covering different fields like education, health, housing, local marketplace, etc.
  • Set up/enhanced/monitored Google Analytics in their websites to track how their visitors/readers respond to the click banners & advertisements placed & understand the overall behavior of their users.
  • Set up/optimized their Social Media presence, especially their Facebook page (installed & edited various available applications in order to let the portal’s members engage with the featured & published content more).
  • Set up/run/monitored Online Contests, cross – promoting competitions in collaboration with affiliate firms, across the portal’s print & online editions, social media.  Increased the unique visitors rate  & motivated more people to engage with their community’s offerings/gifts & versatile brands.
  • Consulted their Media Business & Strategy departments on the latest web marketing developments & trends.