Project description

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My personal input as Cyber Consultant for one of the biggest online communities & portals in the west suburbs of Athens:

  • Set up/run/monitored Google AdWords campaigns to strengthen their SEO & advertise their various activities/sites as a concrete media organization covering different fields like education, health, housing, local marketplace, etc.
  • Set up/enhanced/monitored Google Analytics in their websites to track how their visitors/readers respond to the click banners & advertisements placed & understand the overall behavior of their users.
  • Set up/optimized their Social Media presence, especially their Facebook page (installed & edited various available applications in order to let the portal’s members engage with the featured & published content more).
  • Set up/run/monitored Online Contests, cross – promoting competitions in collaboration with affiliate firms, across the portal’s print & online editions, social media.  Increased the unique visitors rate  & motivated more people to engage with their community’s offerings/gifts & versatile brands.
  • Consulted their Media Business & Strategy departments on the latest web marketing developments & trends.
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About Me

Stathis Kassios is currently a Senior Researcher & Economist at the think-tank of the Ministry for Citizen Protection. Holds an MSc. in Economics from JIBS. Worked for 7+ years as an Operations Manager for Moovit (acquired by Intel). Co-founded 3 Web Startups. Rebranding Greece with Zorba The Entrepreneur. 13+ years Web & Business Consulting international SMEs. Author of novels, economic & political articles. Strategist.

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