Consulting

New Clients & Projects in 2019!

/ Stathis Kassios / Leave a comment

Starting off 2019 very dynamically with new global projects assigned to our office:

  • Strategic Consultation, Product Development Management and Quality Assurance for a new mobile dating application (undisclosed version) to be launched in USA
  • Digital Marketing Plan for one of the most established and oldest running associations & NPOs for children protection in Greece
  • Brand Monitoring, Insights and Analysis for European politicians based on big data gathered from thousands of internet mentions
  • Server Hosting Services for companies in Cyprus

Interested in a new project for your business? Use our website’s Contact form

Starting-Up Your Business with Apostolis Aivalis

/ Stathis Kassios / Leave a comment

Please introduce yourself to the readers of this blog.

I am a business strategist the last 10 years. Mentoring businesses or start-ups. I focus on business strategy and growth.

skassios.com

 

Why should somebody attend the forthcoming seminars Starting-up your Business in Athens and Thessaloniki?

In this seminar you can get 6 months of business consulting in 4 hours. It is a solid course on the basics that every start-up is searching for. It will give you a great overview so you can go start your business doing the right things.
Your opinion on the Greek start-up ecosystem?
Greek start-up ecosystem is growing fast. Some people will say its a hype, I ll say most emerging industries go through the same stages. There are plenty of start-ups (many of them really growing and scaling fast), available funding, several organizations, accelerators and service providers offering help and support so now is the time to take the leap of faith and risk to transform your own idea into a business. I believe the ecosystem will get better and mature soon. It is a matter of time.
Does Greece need a new global marketing plan? Your suggestions for Greece’s revival?
Definitely YES! Greece needs a global marketing strategy. There is none. Decide our ‘product offering’, our strengths, avoid (while improve) our weaknesses, form the proper go to market strategy and then start a great implementation to bring back results. Greece is an amazing ‘product’. It can be a cash-cow while it represents values that people want and understand. The thing is we (Greeks) do not realize that and in some cases we don’t want to implement and become better even if there is enough strategy and intelligence to use. I wish I will see Greece thriving again someday, and I am always available to help.
 Please close this interview as you see fit.
I often support talents when I see them. I try to jump into the entrepreneurs shoes too. If there are people out there willing to do the next big thing please try to challenge me too. Inspiration is the best thing you can share

Thank you for your answers Apostolis!

Stathis Kassios

Note: If you would like to attend the seminars in Athens (24 October) or Thessaloniki (30 October) with a 50% ticket discount, contact me in my personal email to provide you with a promotional code: skassios(at)gmail(dot)com

Project description

/ Stathis Kassios / Leave a comment

logo_newspaper

My personal input as Cyber Consultant for one of the biggest online communities & portals in the west suburbs of Athens:

  • Set up/run/monitored Google AdWords campaigns to strengthen their SEO & advertise their various activities/sites as a concrete media organization covering different fields like education, health, housing, local marketplace, etc.
  • Set up/enhanced/monitored Google Analytics in their websites to track how their visitors/readers respond to the click banners & advertisements placed & understand the overall behavior of their users.
  • Set up/optimized their Social Media presence, especially their Facebook page (installed & edited various available applications in order to let the portal’s members engage with the featured & published content more).
  • Set up/run/monitored Online Contests, cross – promoting competitions in collaboration with affiliate firms, across the portal’s print & online editions, social media.  Increased the unique visitors rate  & motivated more people to engage with their community’s offerings/gifts & versatile brands.
  • Consulted their Media Business & Strategy departments on the latest web marketing developments & trends.